The street is the set.
The flagship format is the Street Interview / Roadshow: real money questions taken to real streets, in the spirit of a "School of Hard Knocks." "What's the biggest financial mistake you've made?" "Do you know what halal investing means?" Raw, handheld, unscripted. It travels further than anything else we make, and it proves Fasset lives in the real world instead of an app store.
Every interview doubles as a casting call. The best faces come back, the audience sees itself on the page, and belonging compounds. The budget is what finally makes this work at scale.
